Fatherly Advice- How to be A FINE Artist

A smart CPA, who happens to be my father, told me that I couldn’t make a living as a fine artist! So I pursued a career in the more employable field of graphic design. As an art director, I designed logos, packaging, signage and corporate identity programs for a variety of companies. I learned about all kinds of industries and corporations and how a simple graphic image can be a powerful way to convey a company’s product or mission. Whatever images I created, I tried to capture the essence of an organization with my designs.

With organizational and creative skills honed from years in the corporate design world, I set out to transition into the world of fine art by creating large scale art installations, with a focus on collaboration. Whether it’s a group of doctors and nurses in a palliative care unit, schoolchildren in Israel, elderly residents in a nursing home, or a staff of volunteers at a community center, I found people’s passions and stories to be the inspiration for my creativity. Each group I’ve worked with had a story to tell and an appreciation for art as a way to communicate ideas and touch people’s hearts. Art is a pathway to open a dialogue, tell a story, inspire conversation, and solicit support.
I try to understand the ideas of my clients and infuse their vision into a piece of artwork to capture the heart and soul of their community. I enjoy the challenge of helping people enhance their surroundings with beautiful and meaningful artwork.
In an effort to preserve and enhance the environment with my work, I have made every effort to incorporate approximately 80 percent recycled glass tiles into my artwork and use only low VOC adhesives and paints.
So, many years later, my father’s wise advice inspired my journey to discover that you CAN make a living as an artist, but the lesson I’ve learned on my own is that what kind of artist you are, is what makes a life worth living.

Happy Father’s Day Dad!!!

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